Education + Experience

• Qualifications

  • Bachelor's Degree in Marketing, Digital Marketing, or a related field.
  • Proven experience in digital marketing, including SEO, SEM, social media management, and email marketing.
  • Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
  • Strong written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Creativity and a strong sense of design and aesthetics.
  • Familiarity with content management systems (CMS) and website analytics tools.
  • Certification in digital marketing is a plus.

  Key Competencies:

  • Digital marketing strategy development and execution.
  • Content creation and copywriting skills.
  • Strong project management and organizational abilities.
  • Adaptability and ability to stay current with digital marketing trends.
  • Problem-solving and critical-thinking skills.
  • Excellent teamwork and collaboration skills.
  • Strong attention to detail and time management.

  Other Duties:

  • Perform other tasks as and when required.

  Reporting Requirements:

  • Post-campaign follow-up communications and ROI reporting
  • Reporting on campaigns, ROI and industry best practises
  • Weekly Marketing & PR updates with Line Manager
  • Submit monthly Digital Marketing report.
  • Submit quarterly Digital Marketing report for Board Pack.

  Key Performance Indicators (KPI’s)/ Performance Assessment Criteria
  Your performance as Digital Marketing Officer will be assessed in consideration of the following benchmarks:

  • Your contributions to the overall target for Recruitment & Admissions as we as Marketing department.
  • Achievement of individual targets for the period.
  • Evidence of continuous improvement in Digital Marketing processes and procedures.
  • Execution of assigned duties within timelines, while ensuring quality standards are always maintained.
  • Development of good relationships within and outside the team, and positive feedback from colleagues and other stakeholders.

  Communication Skills Required:

  • Excellent written and oral communication and negotiation skills.
  • Excellent influencing skills and the ability to communicate with credibility, tact, and diplomacy internally and externally.
  • Excellent report writing skills.
  • Excellent presentation skills.

  Initiative and Problem-Solving Skills Required:

  • Experience of using initiative and creativity to resolve problems, that may be predictable but not routine, identifying practical and suitable solutions.

  IT Skills Required:

  • Proficient in MS Office Suite.
  • Proficient in social media use
  • Proficient use of Content Creation software, SEO and PPC Platforms

  Personality/Behaviour/Attitude:

  • Dynamic, energetic, self-motivated & result oriented.
  • Team player, flexible and adaptable.
  • Effective people-management skills.
  • Good team building skills.
  • Passion for building and maintaining relationships.
  • Demonstrable positive attitude toward work.
  • Attentive to details and dedicated to quality.
  • Proactive and innovative.

  Internal and External Communication
  Internal:

  • All other staff
  • Students

  External:

  • Parents
  • Potential students
  • Suppliers/Vendors
  • TAG-ME Marketing Team
  • Alumni

  Salary
  N300,000 - N330,000 / month.

   

   

  How to Apply
  Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.

   

  Application Deadline 26th October, 2023.

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